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GLP-1 Medications Help Drive Demand for High-Protein Dairy Products

A health and wellness expert says the increased use of GLP-1 medications is helping boost demand for high-quality dairy products.

Hanna Kelley with the American Dairy Association of Indiana says more consumers are utilizing full-fat protein options to support long-term health goals.

“As your appetite changes and your body goes to break down that protein, it’s going to help you feel fuller longer,” she says. “Besides the protein, carbohydrates, and those 13 essential nutrients, you’re getting Vitamin B, Vitamin D, calcium, and Vitamin A. Dairy can be a great source for maintaining the muscles that we have built.”

The CDC and the National Center for Health Statistics say more than 27% of adults are using a GLP-1 to manage type 2 diabetes.

She says the trend could create new opportunities for dairy producers to capitalize on changing consumer preferences.

According to Kelley, People are looking to include more whole foods into their diets. What are people’s lifestyles? Do they need something quick and on the go? Expanding their options and varieties could really be a big win for dairy processors in the future.

Kelley says the increased focus on protein and overall nutrition is helping reinforce the role of dairy in a balanced diet.

EDITOR’S TAKE:

Who would have predicted that the use of weight loss/diabetes control drugs could boost demand for high protein dairy products. Apparently, that is precisely what is occurring. Excellent news for dairy producers. The increase in demand should place a solid pricing foundation for future milk production.

Dairy farmers use a lot of trucks to keep their operation running at peak efficiency. Don’t miss out on the opportunity to capture sales from dairy producers. Make sure your inventory is on AgTruckTrader.com® and always up to date.

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